Roblox Q2 2025 Report Shows Strong Growth with 41% Surge in Daily Users

Roblox.

Roblox has released its financial results for Q2 2025, highlighting a strong performance across all major metrics.

The platform reported revenue of $1.08 billion, marking a 21% increase year-over-year, while bookings hit $1.44 billion, up by an impressive 51% from the same period in 2024.

This growth, as stated by Roblox, was driven by the "broad-based strength across the platform and the emergence of viral hits," which contributed to higher engagement and monetization. In a statement accompanying the report, Roblox emphasized that these results exceeded previous expectations for both revenue and cash flow.

According to Roblox founder and CEO David Baszucki, the results reflect the company’s long-term strategic investments. "Our Q2 2025 results demonstrate broad-based strength across the Roblox platform, fueled by the emergence of several viral experiences," Baszucki said. He pointed to ongoing investments in infrastructure, discovery features, and the virtual economy as key drivers behind this momentum.

One of the standout figures from the report is the growth in daily active users (DAUs), which hit 111.8 million, a 41% year-over-year increase. Hours engaged jumped to 27.4 billion, up 58% YoY.

The platform also reported 23.4 million monthly unique payers, reflecting a 42% increase, with an average booking per payer of $20.48.

Meanwhile, average bookings per DAU (ABPDAU) reached $12.86, showing a 7% growth. Roblox’s user base aged 13 and older is now a dominant force on the platform, growing 54% YoY and accounting for 64% of all DAUs. Their engagement, measured in hours, surged 72% YoY, further solidifying the platform’s expanding reach among older audiences.

Geographically, growth was strong both inside and outside North America. In markets outside the U.S. and Canada, DAUs grew by 46%, with bookings rising 63%. In comparison, bookings in the U.S. and Canada grew 43%, while ABPDAU rose 18% in the region, reflecting strong monetization across core territories.

However, the company’s net losses stood at $278.4 million for the quarter, and certain operational expenses also rose. Roblox reported that its infrastructure and trust & safety costs reached $152.6 million, which is 25% higher than Q2 2024 and 14% higher than the previous quarter.

A notable leadership change was also announced: Manuel Bronstein, Chief Product Officer, will resign from his position on September 30, 2025, to pursue personal and entrepreneurial goals. He will continue to serve as an advisor through April 13, 2026, helping ensure a smooth transition.

Naveen Chopra, the company's new Chief Financial Officer, expressed confidence in the future. “This exceptional topline growth, coupled with improving margins, excellent cash flow generation, and our strong balance sheet, positions us to continue investing in long-term, durable growth,” Chopra stated.

As they say in every report, Roblox is aiming to capture "10% of the global gaming content market," and the current momentum might be a step in that direction.

Q2 2025 By the Numbers

• Revenue: $1.08 billion (+21% YoY)

• Bookings: $1.44 billion (+51% YoY)

• Net Loss: $278.4 million

• DAUs: 111.8 million (+41% YoY)

• Hours Engaged: 27.4 billion (+58% YoY)

• Monthly Unique Payers: 23.4 million (+42% YoY)

• ABPDAU: $12.86 (+7% YoY)