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Krafton’s 2025 Financial Results: PUBG and New Titles Drive Growth

PUBG powers Krafton to historic earnings in 2025, as the company unveils PUBG 2.0, new franchises, and AI innovation for 2026.
PUBG/Krafton

Krafton has reported record financial results for 2025, marking the strongest year in the company’s history. The South Korean publisher confirmed annual revenue of KRW 3.3266 trillion, crossing the KRW 3 trillion milestone ($2.05 billion) for the first time.


Financial Highlights

  • Annual Revenue (2025): KRW 3.3 trillion, up 22.8% year-on-year

  • Operating Profit (2025): KRW 1.05 trillion ($2.05 billion)

  • Quarterly Revenue (Q4 2025): KRW 919.7 billion

  • Quarterly Operating Profit (Q4 2025): KRW 2.4 billion, impacted by a one-time welfare expense of KRW 81.6 billion


By segment, mobile gaming contributed KRW 1.74 trillion (52.3%), PC gaming KRW 1.18 trillion (35.6%), console KRW 42.8 billion (1.3%), and other businesses KRW 358.5 billion (10.8%).


The “others” category surged nearly 963% year-on-year due to the consolidation of ADK Group and Neptune.


PUBG IP Drives Growth

PUBG: Battlegrounds recorded its highest-ever annual revenue on PC, growing 16% year-on-year. Engagement rose thanks to collaborations with global artists and luxury brands, with the Porsche partnership in November delivering the strongest performance among all supercar collaborations in PUBG history.


New titles like inZOI and MIMESIS also boosted PC revenue, each surpassing one million units sold since launch.


On mobile, PUBG MOBILE expanded its fanbase with themed modes and World of Wonder updates. BATTLEGROUNDS MOBILE INDIA (BGMI) maintained strong momentum, with paying users increasing by 27% compared to 2024. Krafton emphasized BGMI’s role as a “national game” in India, supported by exclusive skins and local brand partnerships.


Strategy for 2026

Looking ahead, Krafton outlined a roadmap focused on expanding franchise IPs and investing in AI innovation. The company plans to evolve PUBG into a “PUBG 2.0” platform powered by Unreal Engine 5, new game modes, and deeper user-generated content (UGC).


Upcoming PUBG-based projects include Black Budget, PUBG: BLINDSPOT, and the console battle royale Valor.


Beyond PUBG, Krafton is scaling titles like inZOI, Last Epoch, and MIMESIS into long-term franchises. Fifteen new projects are in development, including Subnautica 2, Palworld Mobile, Dinkum Together, and NO LAW.


The company also intends to pursue mergers and acquisitions to secure new IPs, alongside strategic investments and publishing partnerships.

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